OptIn Case study | UX Design, Hybrid App Development, QA, Updates

OptIn is rethinking hiring and shift management from a worker-centric viewpoint.

OptIn allows workers to find part-time jobs and manage their shifts across employers and provides employers with powerful management tools to view and schedule the workforce and shifts.

OptIn

Sector: Workforce management and Personal Productivity

Timeline: 2021 – ongoing

OptIn is rethinking hiring and shift management from a worker-centric viewpoint.

OptIn allows workers to find part-time jobs and manage their shifts across employers and provides employers with powerful management tools to view and schedule the workforce and shifts.

CHALLENGES

OptIn is a hiring and shift management platform for hourly wage workers. When OptIn reached out to us, they were facing hardship in streamlining the development processes. They sought a collaborative partner to help them with UX design, Business Analysis, Development of Mobile and Backend, and QA of each release.

We worked with the OptIn team to streamline the development processes and address UX and technical challenges. With planning and suggestions, we helped OptIn save time and improve efficiency while deploying newer updates on a daily basis.

OUR ROLE

SCOPE OF WORK

Streamlining the development processes to bring down the cadence to 1-day, enabling the team to push updates rapidly
Identifying the key features and then building the MVP
Native app to hybrid app (Flutter) migration for better ROI and upkeep
Building the web app on flutter. We adapted the existing code to build the web app, ensuring both time and budget-saving.
Backend development
Crafting the UX with minimalism, accessibility, and ease-of-use as the guiding principles
QA and regular testing to ensure error-free deployment
Business analysis to identify any existing gaps or new features that could enhance the app’s use case
Making the platform compliance-ready within 1-year
New features and updates

Streamlining the development processes to bring down the cadence to 1-day, enabling the team to push updates rapidly
Identifying the key features and then building the MVP
Native app to hybrid app (Flutter) migration for better ROI and upkeep
Building the web app on flutter. We adapted the existing code to build the web app, ensuring both time and budget-saving.
Backend development

Crafting the UX with minimalism, accessibility, and ease-of-use as the guiding principles
QA and regular testing to ensure error-free deployment
Business analysis to identify any existing gaps or new features that could enhance the app’s use case
Making the platform compliance-ready within 1-year
New features and updates

Easy shift pick up as per the hourly worker availability and location preference.

Bird’s eye view of the weekly and monthly schedule for easy shift management.

Easy leave request with real-time information about the shifts impacted and approval by the manager.

Option to set availability for specific days and location, helps workers land more hourly gigs.

The app was developed keeping accessibility as a top priority, with bold fonts and bigger icons, since many hourly workers fall in the age group of 40 to 60.

We helped reduce the loading time of the videos to better the overall experience.

ONGOING

Despite collaborating from two different time zones, building OptIn has been a rewarding experience both in terms of innovation and execution. OptIn’s in-house team has been very welcoming in their approach, and Ignite’s suggestions and feedback have been given deserving consideration at every step of the process.

We continue to work closely with the OptIn team to roll out new features and updates, making the platform even better each passing day. Organizational hierarchy structure for enhanced data privacy, and shift swapping for better shift management, are the two new features, which are work in progress currently.

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